About

this is KrAIgn who kinda looks like me

I’m Krijn.

A Creative & Art Director. Who turns ideas into concepts. I think fast, sharp, and in concepts. Help brands, entrepreneurs and agencies find ideas that make sense. Ideas that are visually strong, strategically grounded, and built to last. Whether it’s a brand, a campaign or a creative format, I translate questions into stories that stick.

Often I step into projects at the point where clarity and direction are needed. When something’s still undefined, or a team needs focus, energy or that one strong concept to build around. I work with teams, not just for them. That means thinking together, challenging each other, and building creative momentum from the inside out.

Whether I’m developing a concept from scratch, shaping a proposal or guiding a creative process from start to finish, I bring structure, sharpness and a visual sense that helps creativity land where it needs to. And along the way, I help teams grow. By creating space, setting rhythm, and making sure the idea doesn’t just work once, but keeps working.

Whatever the format or setting, my role is always the same:
To help good ideas become great and make sure they resonate, for real.